The bank industry has been enduring a turbelent storm for quite some time now. Everbank, however has been able to prosper by investing in foreign currencies during times when the US dollar waned. To capitalize on this, Everbank needed a digital campaign to expose it's foreign investment plans to its audience.
I designed and developed multiple banner ads, landing pages, and email creatives, that displayed how Everbank is a company that does traditional things in non traditional ways. It was important to visually convey this message, as tradtional ways are what have put many companies in dire straits.This campaign ended up having a clickthrough rate above industry average, and some great work.
Thank you for this opportunity, Everbank.
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